Retail price $30 The new Kiss instamatic 101 is the most affordable automatic curling Iron that creates beautiful salon quality curls at the push of a button. This fool-proof auto curler creates tight curls to losse beach waves in minutes. The directional switch dial create curls facing inward or ourward for a more natural look. With patented tangle free technology your hair won't get caught or stuck. All you need to do is place a 1" Section of hair between the prongs and barrels and push the button the wat you want the curl to face - it's that easy! If you have a hard time curling your hair or looking for a tool that will cut down your styling time, The Kiss instamatic 101 is for you. The iron comes in 2 different sizes - a 1" Barrel and a 1 1/4" Barrel for a variety of curls and hair length.