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* Premium Package  * M Sport Package  * Wheels: 20" X 8.0" Multi-Spoke Alloy  * Portimao Blue Metallic  * Heated Front Seats & Steering Wheel  * Sun/Moonroof  * Navigation System  * Active Front Seats  * Sport Seats  * Shadowline Package  * Universal Garage-Door Opener  * Keyless Start  * Rear Spoiler  * Heads-Up Display  * Black High Gloss Trim W/Ambient Light  * Transmission: Steptronic Automatic W/Shift PaddlesThis vehicle includes a Money-Back Guarantee* and passed our precise inspection process. Best of all the price you see is the price you pay. No haggling. No back and forth. No pressure. And this price is so good it is guaranteed.*Money-Back Guarantee is valid for 5 days or 250 miles, whichever comes first. Subject to certain terms and conditions. See store for details. Some restrictions apply.

2023 BMW X1

BMW of Carlsbad

Google Reviews

As a first-time BMW customer, I couldn’t have asked for a better experience than the one I had at BMW of Carlsbad! A huge thank you to Michael Smith for his outstanding service and for making our deal come together so smoothly. Michael and his Manager were incredibly respectful, and genuinely committed to working on our terms. They never rushed us and made sure we were comfortable and confident every step of the way.

The entire team at BMW of Carlsbad was equally welcoming and professional. From start to finish, the service we received far exceeded our expectations. If you’re looking for a trustworthy and exceptional car-buying experience, I highly recommend Michael Smith and the team at BMW of Carlsbad.

Roy at BMW of Carlsbad provided an exceptional level of service throughout my entire experience. He was diligent, patient, and highly attentive, ensuring that every detail was handled with care. From assisting me with the sale of my Corvette through AutoNation, to guiding me through the break-in period of my new BMW M3, Roy consistently went the extra mile. He even arranged for a BMW X3 courtesy vehicle, which made the process seamless and stress-free. His professionalism and dedication truly set him apart, and I would highly recommend Roy to anyone seeking a knowledgeable and hardworking advisor at BMW of Carlsbad.

Update#2:

Car Broke Down Under 500 Miles and Zero Empathy from Management
I am writing this updated review because I am appalled at the lack of customer service from both AutoNation and BMW of Carlsbad. I purchased a used vehicle from them, and it broke down in less than 500 miles.
When I reached out for help, the general manager was of no help and showed no empathy for my situation. It's clear that their interest ends the moment you sign the paperwork. This dealership, and by extension AutoNation, will sweet-talk you into a purchase but will leave you high and dry when a serious problem arises.
The salesman, Farris, also proved to be a major disappointment. While he seemed helpful during the sale, he ignored my calls for help as soon as the car broke down. He is the epitome of a slimy car salesman who only cares about the commission, not the customer.
This experience has been a complete nightmare, and I would strongly advise anyone to stay away from BMW of Carlsbad and any AutoNation dealership. They are not to be trusted.

Update#1:

Vehicle broke down 500 miles into my purchase. Had the vehicle towed to the nearest Alfa dealership 2 hours away. Although this is not the salesman’s fault I’m disappointed in AutoNations certified inspections. Likely they don’t do any extensive inspection. Waiting to see how long I need to wait for my vehicle.

Initial Review:

I had an outstanding experience working with Farris at AutoNation BMW of Carlsbad. From start to finish, he made the car buying process effortless—answering all my questions, providing clear guidance, and making sure I felt confident with every decision. His professionalism, patience, and genuine care made what can often be a stressful process completely smooth. I’m extremely happy with my new-to-me car and want to make sure management knows what a tremendous asset Farris is—his dedication and expertise truly set him apart. Highly recommended!

🌟🌟🌟🌟🌟
Outstanding Service at BMW Carlsbad!

I recently purchased a BMW from BMW Carlsbad, and I couldn’t be more satisfied with the entire experience.

A huge thank you to Ferris Al-Kourainy and PJ, who were both incredibly helpful, professional, and attentive throughout the entire process. They took the time to understand what I was looking for, answered all my questions with patience, and made the experience feel smooth and pressure-free.

Also, appreciation to Reag in the finance department — he made the paperwork process fast and easy, explained everything clearly, and ensured I was comfortable with the terms.

The car was exactly as advertised and in excellent condition. Everything from the test drive to final delivery was seamless.

If you're considering a new or used BMW, I highly recommend visiting BMW Carlsbad and working with Ferris and PJ — they truly care about their customers and provide top-notch service

I just recently purchased a 2025 BMW M440i Gran Coupe from BMW of Carlsbad and it took a village to make it happen, but I wanted to shoutout most notably my guy Matthew Worley!

I one day put in an inquiry online and had the pleasure of working with him. He helped me secure a build on one when I called over 20 dealerships to secure my dream car with my vision and spec! He helped me secure the last allocation for this production cycle and didn’t just tell me no when everyone else said it was too late. This was back in May. We have been working with each other for 3 months and finally this past Thursday, August 7, 2025, my car was here from Germany and I purchased it.

He helped me get an approval as a 1st time buyer, answered all of my questions and was incredibly responsive the whole time with updates and phone calls 1x a week. He even accommodated me by coming in on his off day, staying late and sacrificing time with his family to help finish what we started! He then still took care of me by answering my questions and helping me get set up with bluetooth, showing me how the key card works, the myBMW app, I mean the whole 9 and took pictures when it was nearly midnight. You can’t ask for a better salesperson who truly cares about his craft and that shows in his work. He is knowledgeable, transparent, honest and genuine, a rare commodity in any facet of life! He will now be my go-to guy and an easy recommendation for anyone looking for a car whether or not it is a BMW! I’m immensely grateful to him! Matthew Worley

2023 BMW X1

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