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Seller profile

Hemborg Ford

Hemborg Ford

Riverside, CA

4.3

(Google reviews)

Verified Auto Dealer

Business Information

  • Norco, CA 92860, USA

  • Open today

    Hours 8:30 AM – 8:00 PM

    • Monday

      8:30 AM – 8:00 PM

    • Tuesday

      8:30 AM – 8:00 PM

    • Wednesday

      8:30 AM – 8:00 PM

    • Thursday

      8:30 AM – 8:00 PM

    • Friday

      8:30 AM – 8:00 PM

    • Saturday

      8:30 AM – 8:00 PM

    • Sunday

      10:00 AM – 7:00 PM

Business description

About us

Hemborg Ford has been serving the City of Norco and San Bernardino area since 1983, when Robert Hemborg first founded our dealership. We treat each customer with utmost respect and concern. We're a family owned and operated dealership that always puts customers first. When you come see us, we'll help you find a new or pre-owned vehicle at a reasonable price you can afford. We're an award-winning dealership and have received the Blue Oval and the Press Enterprise Dealer of The Year awards. Our community is important to us. We are proud supporters of several charities and organizations, including the Riverside Police Department, YMCA, Norco Horseweek, Rotary Club, Peppermint Ridge, and local high schools.
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Google reviews

  • I recently had the pleasure of working with the team at Hemborg Ford, and I could not be more impressed with the level of service I received. Luis C. provided outstanding customer service throughout my visit. His professionalism, product knowledge, and attention to detail ensured that everything was handled efficiently and with great care. He went above and beyond to make the process smooth and stress-free, which truly set my experience apart. Additionally, I would like to recognize Josh in the Parts Department for his excellent support. He was prompt, knowledgeable, and courteous, making sure I received exactly what I needed without any difficulties. These two guys definitely need a raise for all they do! Overall, Hemborg Ford demonstrated a strong commitment to customer satisfaction, and I would highly recommend them to anyone in need of quality sales or service.

  • "Outstanding Experience at Hemborg Ford" I had an excellent experience at Hemborg Ford. Mario was extremely professional, knowledgeable, and attentive throughout the entire process. We were able to complete the entire deal over the phone, and he personally delivered the truck to my home for my convenience. Thanks to his dedication, I am now the proud owner of my dream truck. The process was smooth, transparent, and stress-free. I highly recommend Mario and the Hemborg Ford team to anyone looking for a new vehicle.

  • Update! If you're going through a similar situation, please don’t feel like you have to just accept it and move on. There are organizations that exist to help protect consumers like us, and I encourage anyone experiencing unresolved or unfair treatment from an auto repair facility or dealership to contact the California Bureau of Automotive Repair (BAR). They are a state-run agency that investigates and holds shops accountable when consumers are left in the dark, misled, or financially impacted by poor service. It’s free to file a complaint, and they assign a real person to your case to guide the process. You don’t have to fight these battles alone — and you absolutely deserve accountability, transparency, and respect when it comes to your vehicle and your hard-earned money. I brought my vehicle to Hemborg Ford in December 2024 for a leak, which they diagnosed as needing a transfer case reseal, oil pan reseal, and CV shaft replacements. While in their care, my vehicle sustained over $8,000 in physical damage reportedly caused either by wind during service or the technician failing to latch the hood during test drive, depending on which of their two conflicting explanations you believe. I was not notified for several days, and only discovered the issue after noticing my vehicle was no longer on-site and calling to ask. I later found that repair documentation was created the day after the damage, and a day before I discovered there was an incident, which gives the impression that the dealership may not have planned to disclose the incident at all. After delays from back orders and defective parts the repair took nearly a month. On the day of the incident, my vehicle began issuing fault prompts: - Powertrain malfunction - Service steering - Charging system fault - TPMS fault - Service engine soon (multiple) None of these alerts were acknowledged or documented by the technician. When I picked up my vehicle, I made it less than half a mile before it began to shudder. I returned immediately and was told it sounded like a transmission issue, but was dismissed as unrelated. I followed Ford Corporate’s suggestion to let the dealership correct it. The service manager test drove the car with me and recognized the issue and was hopeful that it may just need to be reprogrammed. Took over 3 days for them to let me know I’d need to authorize $6,000 for a transmission teardown and $800 for TPMS reprogramming — despite the fact my vehicle was returned to me in this condition. TPMS warning itself stated that a battery or camera replacement could cause faults, both of which Hemborg had performed. Over 50 miles were added to my vehicle during the entire duration of service , and when I asked if it had maybe been driven improperly, the dealership was unable to provide any factual explanation and denied that could be the case. I've shared thorough documentation of extended service delays, negligent damage, missing records, and alerts logged during their care, yet they expect me to just take their word while refusing to even acknowledge my evidence. I emailed the owner, Mr. Hemborg, directly on 04/04/25 but was ignored by him. Instead, the service manager called to say they were not accepting responsibility, and I would be expected to cover the cost. Most recently, Robert (Service Manager) informed me that after reviewing the alerts I received, he confirmed they did occur on days the vehicle was in their possession and being serviced but was unrelated to my issue. He did inform me that had their internal records to support this but “can’t be shared.” He also spoke again with Mr. Hemborg, who reaffirmed that they will not accept any responsibility or cover any part of the issue finalizing the dealership’s position. This entire experience has been disheartening. It left our family without our primary vehicle through holidays, birthdays, and business meetings memories and opportunities we can’t get back. I also strongly recommend filing a case with the Bureau. It May take a while but I believe they can help.

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